Recently, Magic Bear Technology announced that it will complete a round of RMB 100 million in Series B financing, and the investor is a word-of-mouth network. Previous investors also included the Meituan and PricewaterhouseCo. As a wedding program design and VR cloud rendering company, Huanxiong Technology has independently developed nearly 200 sets of wedding design programs, which can present VR rendering effects of 3D panoramic effects and design solutions for more than 12,500 banquet halls in more than 200 cities.
The VR technology among wedding couple
Now, VR+ wedding seems to have become one of the labels of fantasy bear technology. Now that I'd like to talk about VR+ weddings: Currently, the application of VR technology in the wedding field.
At present, the presentation form of VR+ weddings can be roughly divided into three types: first, the VR of a new wedding couple itself, such as wearing a VR head-displayed marriage; second, marrying a virtual person; and third, the VR of wedding video shooting on the spot.
When it comes to the form of this VR+ wedding, we cannot ignore Martin Shervington and Elisa Evans, a couple in British. In the first half of last year, they used AltspaceVR (VR social experience platform), spent 17,000 yuan to purchase the computer and headphone needed for the wedding, and held a special wedding in VR. This is also the first VR wedding.
Their wedding was arranged in a futuristic ballroom, and the top of the hall was decorated with a red lava effect. They turned it into a pink and blue robot, dancing in a virtual wedding scene. Although it is very trendy, but have to say, to the side watching people, it will probably feel a look at the fool's look aggressive state of it. And Martin himself feels like "it's like he is a time travel robot."
Marrying a virtual person in VR
In the first half of last year, Japanese game manufacturer hibiki promoted its beautiful girl game Lovely x Cation, and launched a VR head-to-head display to marry his beloved wives (There are three different types of beautiful girls). The offline VR experience event of the ceremony - "New wife Lovely x Cation Marriage".
Vendors set up a real wedding venue for the experience-makers to dress in wedding dresses, brought VR head shots, promised to swear in front of the pastor, and exchange rings. Players can experience a complete wedding ceremony in about 5 minutes. For serious otaku, this is probably a good welfare. Even if there is no object, they can personally experience the feeling of being married.
Wedding video shot by VR device
In fact, compared to the first two types of headset to be worn, the VR panoramic wedding is more popular in China. At present, in the domestic market, some traditional wedding companies have begun to get involved in VR panoramic wedding shooting.
In addition, VR is used for wedding photography, and more generally, it also includes VR wedding site layout, VR wedding rehearsal, and so on. For example, by experiencing different hotel environments and wedding scenes in VR, couples can choose their favorite style more conveniently and intuitively. Another example is wearing a head display, through VR wedding simulation software, they can save time and ease tension. Of course, VR technology can also be applied to live weddings, wedding marketing, and so on.
Since the "VR first year" in 2016, VR+ weddings have always existed in high-end markets. So compared to traditional weddings, it naturally has its own advantages.
First, it can be a good memory. The wedding ceremony is the most important testimony for couples. However, moments of beautiful scenes are often fleeting. The parties hope to preserve the romantic memories of the time to the greatest extent possible. For example, a wedding photograph, a DVD, and the like are recorded.
However, compared to VR panoramic video, this recording method has unique advantages. With an immersive visual experience, people can still "return" to the wedding scene at that time for many years. Immerse yourself in the details of the past and even notice something that was previously overlooked.
The second is the reshaping of the scene, a strong sense of presence. The VR wedding broadcast can make it possible for some relatives and friends who are unable to come to the scene to watch the wedding scene 360 degrees.
Of course now VR+ weddings also have a lot of deficiencies that make people worry and hesitate.
One is about the cost, the current VR experience mode allows only a small number of people to experience at the same time, and the cost of implementing multiplayer interaction is also relatively high. And there is no relatively transparent or uniform standard for the pricing of related services such as content and hardware.
And there are high professional requirements for shooting equipment, shooters, and post-editing. Otherwise, there will be various problems such as inconsistent tone, inaccurate VR images produced, and unsatisfactory clarity.
Last but no least is the emphasis on the ceremonial sense of the wedding, which is mainly influenced by the traditional concept. For example, in the Chinese conception, marriage is not just a matter of a new pair, but a lively day when friends and family are involved. However, VR technology emphasizes a sense of immersion and pays more attention to personal feelings. As mentioned in the first case of this article, the only people who are immersed are the new couple. Others who do not wear their headsets are not able to integrate into the experience scenes of new people. The scenes are slightly embarrassing.
However, it is undeniable that the combination of VR and wedding is indeed refreshing. The colorful virtual scenes in the VR wedding can at least make the wedding more dreamy and romantic. This also shows that technology and romance do not conflict. Now technology has led to the development of the times, the times accepted the technology, giving the future more possibilities. The possibility of VR wedding industry is also being explored.
Source: VRPinea
https://mp.weixin.qq.com/s/DMz4uO_418SJePMoJM_cfA
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