跳至主要内容

Maybe VR/AR technology will create a way to make a Media Boom

Recently, the World Association of Newspaper and Press Publishing (WAN-IFRA), in cooperation with the World VR(Virtual Reality) Forum, has set a new award for immersive news. They will present the VR News Report Award for the best immersive news stories. This is a good news for the journalism industry. In today's "amuse ourselves to death" society, traditional news reports that are accustomed to elaborate complex and serious issues are becoming increasingly unattended. The immersive nature of VR may inject new vitality into the news reporting industry.


In fact, there are many technology companies and news giants that have already released news-related AR/VR content and applications, involving domestic and foreign news agencies and technology companies.

Xinhua Net Reports News With VR Technology


In China, on the eve of the Spring Festival this year, Xinhua Net's VR channels wrote news reports with VR technology such as Homecoming Road, Watching how the Baolan High-railway works in its first Spring Festival, How many passengers in Guangzhou East Railway Station? and so on. After wearing VR glasses, readers can read as if they are really personally on the scene and feel the atmosphere of the Spring Festival.


In those VR videos, the readers can "line up" with passengers to buy tickets, check security, and "wait" together to get on the train and "appreciate" the scene of passing by the window together. Although these are common scenes at the station, VR has given the audience an unprecedented "immersive" presence experience. Unfortunately, they may be more colorful if these videos can add some interactive contents.

Google Helps Reporters Make Interactive Stories


In February, Google released a tool called Flusurish that will help users design and create images that can be embedded into web sites or exported as SVG files. It is reported that Flourish is provided to reporters free of charge so various news organizations can more easily create their own data visualization effects.


Additionally, Google has partnered with studio Pitch Interactive to create a free VR template for Flourish's press studio users. With the Flourish, even journalists without programming experience can produce high-end interactive images and stories. The Google team stated that they will continue to work hard to provide more help for data reporters in the investigation, processing, and visualization of data.

CNN Reports News Events Through 360° Video


In March of last year, CNN made an immersive news section and platform "CNNVR". This project use 360° video to cover major news events around the world and send viewers to the news. Afterwards, NNVR first introduced the 360° video coverage of the Spanish Pamplona Buffalo Festival.


In the past few years, CNN has been experimenting with VR and has produced more than 50 immersive videos, including a live broadcast of the Democrat debate in 2015. CNNVR first landed on Google Daydream in March last year, and in March this year, it has already released on Oculus Home.

Google's Story Spheres Help Users Edit VR Works


Although many news studios have made 360° VR video, some people are still insufficient to make VR content. As early as 2014, Australian company Grumpy Sailor collaborated with Google Sydney Creative Labs to develop a platform called Story Spheres. Users can stitch photos and audio together to create immersive 360° information.


Last July, Story Spheres introduced a new feature that will help users create immersive audio experiences. At the same time, they can use this platform to edit the work and embed it in their own website. Uploading 360° images, editing images and adding audio layers become much more easier.

New York Times App Adds the AR Forum


The New York Times has also been actively working to bring AR/VR+ news experiences to readers. At the end of 2015, it officially entered the VR field. Then in November 2016, in cooperation with Samsung, the 360° news platform The Daily 360 was released.

In this year's February, the New York Times App added AR forum which means readers can try to read AR News through the NYTimes App. Later, the New York Times also brought readers an immersive AR experience related to the Winter Olympics. The New York Times pointed out that AR can present news to readers in a more direct way.


Whether it is traditional paper media or Internet news, readers have gradually lost interest. The new medium of VR/AR will be a huge breakthrough for news because presenting news in the form of AR/VR can create more realistic results. It breaks through the limitations of time and space, allow readers to accept richer information and satisfy their freshness and curiosity.

The World VR Forum stated on its official website that their requirements for VR news reporting are: "Stories, documentaries, interactions that can clarify complex issues, convey certain feelings or emotions to the reader." In other words, being able to impress people more than traditional news is the advantage of VR news reporting.


However, due to the current limitation of the number of VR users, we also notice that the output of immersive VR news is not that much. Perhaps the establishment of this VR news report award can encourage journalists and ordinary users to produce better VR news.

How to make a wonderful news report day after day is something that all media people  need to consider.





Source: VRPinea
https://mp.weixin.qq.com/s/1FSsQ3jBTLy-2pxgZmk2Xg

评论

此博客中的热门博文

AI technology: can know your nationality by checking your handwriting

The handwriting will reveal identity information, but now AI technology goes a step further, and the handwriting can expose nationality. Researchers have tried to read handwriting through AI to get information about the person's emotions, gender, age, etc. This time their focus has expanded from individual to nationality. The 100 volunteers were from Malaysia, Iran, China, India, and Bangladesh. Researchers asked them to write the same English, and then use a linear distribution (COLD) recognition tool to analyze the shape distribution characteristics of the font, such as straightness, Bending and so on. The results showed that even if the volunteers with the same nationality were written in the country, the handwriting showed a distinct "nationality" character. This is the difference in writing habits made by words. Chinese people who are accustomed to straight strokes of Chinese characters, even if they write Roman letters, will not change the straight-line wr...

VR application in the wedding industry: dreamy but slightly embarrassing

Recently, Magic Bear Technology announced that it will complete a round of RMB 100 million in Series B financing, and the investor is a word-of-mouth network. Previous investors also included the Meituan and PricewaterhouseCo. As a wedding program design and VR cloud rendering company, Huanxiong Technology has independently developed nearly 200 sets of wedding design programs, which can present VR rendering effects of 3D panoramic effects and design solutions for more than 12,500 banquet halls in more than 200 cities. The VR technology among wedding couple Now, VR+ wedding seems to have become one of the labels of fantasy bear technology. Now that I'd like to talk about VR+ weddings: Currently, the application of VR technology in the wedding field. At present, the presentation form of VR+ weddings can be roughly divided into three types: first, the VR of a new wedding couple itself, such as wearing a VR head-displayed marriage; second, marrying a virtual person; and thir...

Like blockchain, AR is one of the most breakthrough technologies in 2018

Augmented reality, as well as blockchain technology, is one of the most breaking technologies in 2018. Major IT giants such as Apple, Google, Microsoft, Facebook and Snapchat have been contending for leadership in the past few years. The AR-related project investment has exceeded 3 billion U.S. dollars last year. And by 2021, the market is expected to grow to 83 billion U.S. dollars. By the end of 2018, at least 1 billion smartphone users will use augmented reality applications. The VR/AR technology needs to be popular. The public needs to allow users to create and manage VR/AR projects simply and intuitively without leaving home. Just like today we can upload photos, videos or 3D graphics on various social media. As the blockchain, the main task of the Arcona blockchain ecosystem is to provide millions of users with simple and affordable tools for launching their own AR projects around the world. The ecosystem is built on a unique technology platform that can automatically g...