跳至主要内容

Global VR/AR Industry Investment Analysis in 2018


Global VR/AR investment continues to grow


In recent years, global VR/AR investment has continued to grow. In 2013, the industry investment was approximately US$300 million; Thanks to the financing of Magic Leap and the release of ARKit, the total investment of global VR/AR in 2017 was driven by the rapid development of AR to US$2.9 billion, an increase of 11.9% year-on-year. Among them, VR invests 2 billion U.S. dollars and AR invests 900 million U.S. dollars.

Diagram 1: Statistics of Global VR/AR Industry Investment: 2013-2017 (Unit: USD 100 million)


(Source: VRCCA Forward Industry Research Institute)

With the continuous investment in virtual/augmented reality, the global VR/AR industry is also growing in investment. In 2016, the global VR/AR market was 3.9 billion U.S. dollars, of which VR revenue was 2.7 billion U.S. dollars and AR revenue was 1.2 billion U.S. dollars. In 2021, the global VR/AR market will reach 1080 billion U.S. dollars, and mobile AR will become the main driving force for growth. By then, the AR market will reach 83 billion U.S. dollars, while the VR market will be about 2.5 million U.S. dollars.

Diagram 2: Market Forecast for Global VR/AR Industry in 2018-2023 (Unit: USD 100 million)


(Source: Forward-looking Industry Research Institute)

Tools and technology attract most of the funds. In terms of investment in various fields of VR/AR industry, the amount of investment in tools and underlying technology in 2017 accounted for 37.9%. The amount of investment in hardware accounted for 33.7%. From the perspective of the number of financing projects, the number of financing projects in the enterprise/vertical sector accounted for 51.8% of the total, becoming the most active area for investors.

Now investors have become more cautious about the game industry, entertainment and other content industries; In addition, after the previous VR/AR industry retreats, investors' investments will also be more cautious, and more funds will flow into high-quality companies after the survival of the fittest.

Diagram 3: Distribution of Global VR/AR Industry Investment in 2017 (Unit: %)


(Note: The inner is the money, the outer is the amount, Source by VRVCA Industrial Research Institute)

With the development of the VR/AR industry, the areas that investors focus on are also constantly changing. From 2013 to 2016, the global VR/AR industry investment focuses on hardware, games, and social networking.

When industry trends are uncertain, tools and underlying technologies that have long-term value are considered to be less risky investment. Therefore, 2016-2017 global VR/AR industry investment focus areas are tools and underlying technologies; Due to lower-than-expected hardware shipments, since 2017, investors have turned their attention to quickly verify product value and generate revenue.

Diagram 4: Changes in Global VR/AR Industry Investment Priorities since 2013


(Source: VRCCA Forward Industry Research Institute)

China is an important investment destination for VR/AR


The United States is the source of VR/AR concepts and technologies and has obvious technological advantages. The VR concept was born in the United States in the 1950s and has since continued to evolve and improve. It was acquired by Facebook in 2014 and triggered by Oculus. The core technology of VR/AR stems from the groundbreaking work of companies such as Oculus, Microsoft, Magic Leap, Valve Software, and Google, and the application-level technology benefits from the targeted optimization of various types of middleware. Therefore, in 2017, the United States is still the world's major VR/AR investment destination, both in terms of VR/AR investment and the number of investment projects.

Now China is the world's second largest investment destination for VR/AR. China has more than 5,000 VR arcade stores, cinemas and experience centers. Most of the headset hardware manufacturers are located in China. China is also a world-wide component procurement (eg, camera, optical module, display, microelectronics, etc.) and assembly center. In addition, the government has vigorously promoted school technology upgrading and adoption of VR/AR through funds and policies. China has a very important position in the global VR/AR industry and has created many unique investment opportunities.

Diagram 5: Regional Distribution of Global VR/AR Investment in 2017 (Unit: %)

(Source: VRCCA Forward Industry Research Institute)

The above data and analysis come from the 2018-2023 China Virtual Reality (VR) Industry Development Prospects Forecast and Investment Strategic Planning Analysis Report issued by the Industry Research Institute.






Source: Showhand
http://stock.10jqka.com.cn/20180606/c604911812.shtml

评论

此博客中的热门博文

AI technology: can know your nationality by checking your handwriting

The handwriting will reveal identity information, but now AI technology goes a step further, and the handwriting can expose nationality. Researchers have tried to read handwriting through AI to get information about the person's emotions, gender, age, etc. This time their focus has expanded from individual to nationality. The 100 volunteers were from Malaysia, Iran, China, India, and Bangladesh. Researchers asked them to write the same English, and then use a linear distribution (COLD) recognition tool to analyze the shape distribution characteristics of the font, such as straightness, Bending and so on. The results showed that even if the volunteers with the same nationality were written in the country, the handwriting showed a distinct "nationality" character. This is the difference in writing habits made by words. Chinese people who are accustomed to straight strokes of Chinese characters, even if they write Roman letters, will not change the straight-line wr...

VR application in the wedding industry: dreamy but slightly embarrassing

Recently, Magic Bear Technology announced that it will complete a round of RMB 100 million in Series B financing, and the investor is a word-of-mouth network. Previous investors also included the Meituan and PricewaterhouseCo. As a wedding program design and VR cloud rendering company, Huanxiong Technology has independently developed nearly 200 sets of wedding design programs, which can present VR rendering effects of 3D panoramic effects and design solutions for more than 12,500 banquet halls in more than 200 cities. The VR technology among wedding couple Now, VR+ wedding seems to have become one of the labels of fantasy bear technology. Now that I'd like to talk about VR+ weddings: Currently, the application of VR technology in the wedding field. At present, the presentation form of VR+ weddings can be roughly divided into three types: first, the VR of a new wedding couple itself, such as wearing a VR head-displayed marriage; second, marrying a virtual person; and thir...

Like blockchain, AR is one of the most breakthrough technologies in 2018

Augmented reality, as well as blockchain technology, is one of the most breaking technologies in 2018. Major IT giants such as Apple, Google, Microsoft, Facebook and Snapchat have been contending for leadership in the past few years. The AR-related project investment has exceeded 3 billion U.S. dollars last year. And by 2021, the market is expected to grow to 83 billion U.S. dollars. By the end of 2018, at least 1 billion smartphone users will use augmented reality applications. The VR/AR technology needs to be popular. The public needs to allow users to create and manage VR/AR projects simply and intuitively without leaving home. Just like today we can upload photos, videos or 3D graphics on various social media. As the blockchain, the main task of the Arcona blockchain ecosystem is to provide millions of users with simple and affordable tools for launching their own AR projects around the world. The ecosystem is built on a unique technology platform that can automatically g...